Business customers offer between 20% and 80% higher Average Return per User (ARPU) than the average mobile consumer does in emerging markets, although business customers still constitute a small portion of the mobile market.
Additionally, mobile business customer revenues will grow over the next five years from one to four percentage points more than the overall mobile services market.
However, one of the most important statistics from analysis of the mobile business customer in emerging markets is that about 72% of all mobile business customers are self-employed or work in businesses of fewer than 100 employees.
This presents great opportunities for mobile operators. Read the rest of this entry »
The South African broadband market has consistently shown significant growth rates of over 30% in the last two years, and according to a Frost & Sullivan report, this positive trend is expected to continue for the next two years.
The mobile broadband market in Africa and the Middle East will be worth $6 billion by 2011, with Africa being the larger contributor. A recent white paper released by telecoms advisory and investment firm Delta Partners shows that the Africa and Middle East regions can expect a mobile Internet boom over the next few years.
